Gorka Ordeñana is a seasoned Senior Product Manager with over a decade of experience building digital products and leading high-performing teams in delivering value to both B2C and B2B customers. Ordeñana boasts expertise in Agile methodologies, lean thinking, experimentation, process improvement, cross-functional collaboration, A/B testing, product research, SQL, rest APIs, Web Technologies, iOS, Android, and product development. He is skilled in leveraging tools such as JIRA, Confluence, Miro, Aha!, Roadmunk, Invision, Abstract, Whimsical, Google Tag Manager, Google Analytics, Firebase, Google Optimize, Mixpanel, Amazon Redshift, Metabase, Tableau, Charles Proxy, Wireshark, Splunk, Kibana, Rollbar, Google Play Console, and Appstore Connect. With a solid foundation in Industrial Electronics and a Master's in Industrial Organization, Ordeñana is an expert in the video streaming industry, including video streaming protocols, encoding, DRM, AVOD, SVOD, TVOD, recommendation engines, Streaming apps, Video CMS, and Platforms. He has worked with clients such as Rakuten TV, STARZ PLAY, Accedo.tv, CINESA, and Microgenesis, among others, positively impacting each experience.