Sandra Auren is a seasoned strategist with over 10 years of experience in identifying the needs and wants of consumers. A lover and curator of all things pop-culture and a self-proclaimed social media junkie, Sandra has a genuine passion for uncovering human truths. She is an expert in weighing quantitative data with qualitative findings to inform strategic direction and creative execution.

In her professional career, Sandra has worked with various organizations, including Tpn, Dieste Inc., Conill/Saatchi & Saatchi, Vrtc, Castells & Asociados, and The Real Estate Solutions Group. In her last role as Planning Director at Tpn, Sandra excelled in her ability to analyze and interpret data, providing insights that led to successful strategic planning.

Sandra's skills and professional interests lie in strategic planning, consumer research, social media, event marketing, and growth marketing.