Sidney Rhoads is a talented Software Engineer turned UX Designer with a passion for understanding people, behavior, and how technology works to build exceptional experiences that are accessible, learnable, and meaningful for the end-users. Sidney's engineering experience helps her to harmonize the needs of people, technical abilities, and design aspects to create intuitive and user-friendly designs. Sidney is a computer science degree holder, proud alumnus of the University of California, Santa Barbara, and a UX Design Career Track graduate from Springboard.

Sidney's experience is versatile as she started her career as a library systems IT student employee at UCSB Library and moved up the ranks to work as a software engineer at well-known studios such as Jam City (formerly SGN). At Jam City, she developed mobile games by establishing workflows to enhance communication and deliverable trade-off between developers and designers. Later on, Sidney entered the world of UX design, working with companies such as My Fave Places and as a freelancer. Most recently, she has undertaken the role of podcast creator & volunteer at the UX Wizards organization.

Sidney's learning never stops, and she consistently invests time to develop new skills in UX and technology. Sidney's desire to understand the people for whom she was developing ultimately led her to focus on product design and UX. Sidney's artistic and technical abilities, paired with her dedication to improving user experiences, make her a talented UX Designer who is sure to produce fantastic outcomes.