Gilles Marc is an accomplished Head of Social Media at OMD France, offering a wealth of experience in brand strategy, marketing, innovation, globalisation and category management. Alongside his consulting work, Gilles also serves as an Intervenant at Panthéon-Sorbonne and is the Founder of Aspen.AI, a creative social media strategy firm. Gilles has studied at BTS Louis Pasteur where he secured his undergraduate degree in Management des Unités Commerciales, as well as a Master's degree in Stratégies de Marque, Marketing and Performance Commerciale. He has also held various senior roles across numerous reputable organisations; previously serving as a Head of Client Experience at Avent Media Group and Head of Social Media at both IPG Mediabrands and OMD France. His skillset comprises consultative social media marketing, search, strategy and performance analysis.