Sofia Pires is a master of e-commerce, digital marketing, SEO, and LinkedIn with cross-functional expertise in a variety of digital fields. With a degree in journalism from ESCS, a master's in information management from NOVA IMS with a focus on marketing intelligence, and a digital marketing post-graduation from IPAM, she has a wealth of knowledge and technical certifications in courses ranging from advanced SEO and front-end development to Google Ads and analytics, project management, and advanced Excel.

Her passion for e-commerce, digital marketing, content, LinkedIn, and emerging technologies has earned her titles such as digital marketing manager, SEO/SEM manager, and digital channels product owner at Galp and the Banco CTT, E-Commerce and digital marketing trainer at EDIT., and former digital marketing and LinkedIn trainer at Câmara Municipal de Cascais.

Sofia is also a former e-commerce and digital marketing specialist for Ecommerce News Portugal, where she provided top-notch training for Autónoma Academy's digital marketing executive program. She is currently focused on acquiring new skills and knowledge in various areas to develop her personal and professional abilities while remaining a good human being.