Cedric Charpenet is a highly experienced sales consultant and business strategist with a diverse background in finance, startup investing, and B2B sales. He has a proven track record of driving revenue growth and increasing profitability for his clients through strategic sales processes and account management. Known for his ability to optimize sales performance and achieve revenue goals, Cedric is dedicated to helping organizations succeed in their sales efforts.

Cedric's educational background includes a BSc Hons degree from Bayes Business School, as well as language certificates from Beijing Language and Culture University and Universidad de Granada. He leverages his extensive knowledge and skills to provide valuable services to his clients, including defining their ideal customer profile (ICP), creating buyer personas, and assisting in the development of the buyer journey.

As a sales consultant, Cedric offers a range of services to optimize sales performance. He provides recommendations on sales tool stacks that can scale with an organization's ambitions, offers sales and buyer enablement guidelines, and provides LinkedIn review and advice. Additionally, Cedric offers sales training and coaching to help sales teams excel in prospecting, sales motions, discovery, and more.

Cedric's professional journey includes founding CharpStrat, a consultancy focused on helping companies revamp their sales processes. He has also been a member of Modern Sales Pros, RevGenius, and HYPCCCYCL. Additionally, Cedric has served as an investor, board member, and advisor at Eloa Corporation, a global technology company. He has held leadership roles such as Regional Sales Director at Ondato and Key Client Consultant at Euromonitor International.

Prior to his consulting career, Cedric co-founded and served as COO of ötzibrew, a beverage company. He has also worked as a strategic advisor at Lumen Capital Investors, head of sales and marketing, interim CFO, investor, and board member at Eau de Coco, and as a co-founder and managing partner at Keiser & Charpenet Ltd. Cedric gained valuable experience as a portfolio manager, senior associate, and research associate at Keiser & Associates Ltd. He has also worked at Fidelity International in various roles, including associate in competitor analysis and investment writing, as well as a graduate trainee in sales desk.

With his wide-ranging experience and expertise, Cedric is passionate about driving revenue growth and providing unique insights into sales organizations. He is committed to helping his clients achieve their revenue objectives and optimize their sales performance through strategic planning and effective execution.