Tiffany Seelen is an accomplished brand experience leader with extensive experience in brand planning, marketing strategy, creative strategy, and package redesigns. Seelen is a graduate of the University of Minnesota and the University of Kentucky. She has held several senior positions in major companies, including General Mills, Target, and Carmichael Lynch. She leverages her experience to strengthen brands by fostering collaboration and consumer empathy, providing thought leadership to both long-term and short-term decisions, and monitoring cultural and social trends to understand their impact on the consumer. Seelen is a tireless brand steward who pushes partners to think differently, try new things, and be okay with failing to learn.