Lansing Community College

Co-Founder of BoozApp

Livonia, Michigan

BoozApp gives retailers more ways to sell their products while helping consumers find the right booze nearby and ensuring they never overpay. BoozApp is like that friend that's waaay too into booze, but you know you can trust their recommendation on where to go and how much to pay.

BoozApp

Co-Founder & CEO

Responsible for leading the strategic product and commercial business strategies of Giant, Liv, and Momentum’s E-bike business in the US market.  Primary objectives to create product strategy, lead brand planning, and go-to-market execution all with a primary goal of growing our E-bike business. The position collaborates with Sales, Product, Forecasting, Marketing, and Retail Services to elevate the E-bike experience.

Giant Bicycles 捷安特

US Business Manager  -  E-bikes

Working with brands and retailers to build effective and informative training materials and videos to engage, educate, and entertain retail staff to provide the best possible customer experience anywhere.I had fun writing, shooting, editing, and staring in a web-video series titled Radical Retail Advice with Rich for the Myagi Platform. Videos were made for retailers who didn’t have the time to create their own training content. Videos included topics such as the proper greeting and the right amount of space for a customer self-shopping, to advanced closing techniques and the power of asking why not. Low production cost videos designed to help small retailers get by with minimal staff support and spark interest in creating their own training videos to help staff get better at helping customers and providing a better experience in their stores overall.  Created and executed Content Creation Services to help brands and retailers globally create video and written content for everything from product videos and advanced sales videos, to retail operations execution and leadership training. With scripts and templates, to best practices, and on-site video creation and editing, we became a mobile video studio and production team.

Myagi

Director Of Content Development

Leading consultations with Enterprise global customers to help them understand the issues with training and go-to-market they’re up against and how the platform and services provided by Myagi could help solve those issues and measure the success along the way. Creating opportunities for over 750k in recurring and one-time revenue in 2 years. Working across multiple channels and departments within each customer's organization to ensure effective communication and goal tracking. Clients worked with directly include New Balance Shoes, Giant Bicycles, Oakley Sunglasses, Santa Cruz Bicycles, Credo Beauty, Salomon Shoes, Felt Bicycles, Mary’s Nutritionals, Jamis Bikes, Atomic Skis, Olukai footwear, Skullcandy, Rocky Mountain Bicycles, Saucony Shoes, Casio Watches, Orbea Bicycles, Blowfish Malibu Shoes, Purity Cosmetics, System Pavers, VillaSport Spas, Mike’s Bikes, UnTuckit shirts, Performance Bicycles, Erik’s bikes, Sun and Ski Sports, Nuun Hydration and many more. Designed and created a full suite of Professional Services for our customers to help them solve their problems with training and go-to-market to achieve their goals across the larger business with their retail partners. Services increased average contract value significantly YoY. Services included but were not limited to; Content Creation, Marketing and Outreach, Administration, Project Management, Tech Integrations, and more.

Head Of Professional Services

Building and implementing a full-service and high-touch Customer Success strategy to help any brand from Global Enterprise companies like New Balance to small beauty brands just starting up to successfully connect and share information with the companies they partner with. Lead an international remote-based customer success team across numerous time zones effectively, with consistent communication and support. Managing successful and productive bi-weekly video chats across 6 time zones throughout North America, Europe, and the South Pacific. Maintaining a 9.7 out of 10 rating across all customer responses.Created and iterated on the official Customer On-boarding Success playbook to get any new customer, from specialty sports retail to international beauty brand on-board the platform and up to speed on how it worked and what they would be responsible for. With a step-by-step guide for both the customer and platform employee on exactly what happens when and why for both sides of the on-boarding, including measurable benchmarks to hit along the way to gauge the overall success of both parties, and the platform. Created and developed an On-going Long Term Customer Success Timeline and Strategy to provide everyone involved from Myagi, their customers, as well as the customers retail partners on what was happening live-time on the projects they shared with metrics benchmarks, and checklists for everyone involved. This ensured all parties involved knew at any time what they should be working on and when, what they were responsible for overall, and what were the measures of success for each stage in their journey to market.

Director of Content & Customer Success

Head of Retail for the largest privately owned bicycle retailer in the US. Overseeing all 12 locations, Webstore and Purchasing department. Building successful Managers and leaders from within to grow the business and maintain profitability at the bottom line.

Mike's Bikes

Chief Retail Officer

Building and managing systems, classes and, processes for recruiting, training and, developing employees from part-time cashiers to Executive Managers in the specialty retail environment. -Designed and instituted an in-depth Employee Development Chart to show step-by-step, task-by-task what every employee needs to know to succeed in their current position and what they need to learn to continue their career growth with Mike's Bikes.-Created and administer tiered in-person training classes to develop better sales/service/management skills for all up and coming employees. -Built a very robust online training platform using free online software to teach more employees at one time and to test their knowledge and increase retention.-Developed a best-practices technique for all new Mangers to increase their effectiveness while decreasing their training time to become more profitable mangers in less time.

Director of Training and Development

- Managing all business operation including sales and service in a high traffic, high demand location. Catering to the most experienced and discerning cycling enthusiasts. Business achieved Best Bike Shop in the Bay award 2 years in a row and received a 5 star overall Yelp standing under my leadership.-Coached all employees on proper custom service and sales techniques-Managed Inventory Levels below company benchmarks-Routinely exceed financial plans Yoy.-Trained and developed 3+ current company General Mangers

General Manager

- Coaching and leading Sales Advisors to become the #1 rated Bike Shop in the Bay Area-Utilizing CRM skills, custom sales techniques and overall friendly customer service to build excellent Sales Advisors and future mangers -Flexed merchandising skills to maintain a high-end specialty retail shopping experience

Sales Manager

- Assisting in coffee roasting -Managing all outbound orders on a daily basis -Building and assisting with all local orders including delvering of all needed supplies-Helping local baristas and cafe's manage inventory and supplies while on location and provide cleaning and maintenance tips for all cafe hardware.

Equator Coffees and Teas

Account Coordinator

Manage all store operations including sales and stock. -Hire and train all new employees to the "Tandy Standard"-Maintain all store finances with the focus of decreasing expenses through controlled cost-cutting-Develop future mangers through training and job shadowing-Maximize Sales through positive coaching and custom sales techniques -Maintain all store inventory at or below company benchmarks

Radio Shack

Manage all store operations including sales and stock. -Hire and train all new employees to company standard-Maintain all store finances with the focus of decreasing expenses through controlled cost-cutting-Develop future mangers through training and job shadowing-Maximize Sales through positive coaching and custom sales techniques -Maintain all store inventory at or below company benchmarks

Richard Morrow

Richard Morrow