Joy Lu is an accomplished marketing professional with a diverse background in public relations and advertising. She holds a Bachelor of Media degree from the University of New South Wales and has worked for a number of leading agencies, including Sling & Stone, where she currently serves as an Account Director.

Joy's career began with internships at top-tier PR firms such as LEWIS PR, Ogilvy PR Australia, and Howorth Communications, where she honed her skills in client management, media relations, and content creation. She then moved on to various roles within Sling & Stone, starting as an Account Executive and working her way up to Senior Account Manager before finally taking on her current position as Account Director.

Throughout her career, Joy has worked with a wide range of clients, from challenger brands disrupting established industries, to startups looking to make their mark. Her goal is to continue working with innovative and forward-thinking companies that are unafraid to take risks and push boundaries.

In addition to her professional experience, Joy is also highly involved in the community. She has served as an Advisory Team Member for the social networking platform Posse, as well as a Public Relations & Media Coordinator for UNSW Solar Racing Team.