Nicole Johnson

Nicole Johnson is an award-winning accredited marketer with a passion for developing and bringing fresh stories to life through innovative methods.

Currently serving as Vice President of Corporate Brand Marketing at Synchrony, a leading consumer financial services company, Nicole oversees enterprise brand marketing, advertising, content, and social media programs.

Her expertise lies in content and channel optimization, brand consistency, segmentation, personalization, analytics, and meaningful measurement.

Nicole played a key role in the rebranding efforts of Synchrony during its Initial Public Offering and split from General Electric in 2014.

With over 20 years of experience in marketing, social and digital media, content marketing, public relations, and internal communications, she excels in developing brands in impactful ways while prioritizing user experience.

Her specialties include social and digital media, owned, earned, and paid media, B2B marketing, strategic partnerships, branding, reputation management, crisis communications, and team and agency management.

Nicole holds a B.S. degree from Northern Arizona University.

Throughout her career, Nicole has received recognition for her work, including awards for Best Paid Social Media Campaigns from the Financial Communications Society and Bulldog Awards in multiple years.