Diogo dos Santos is an experienced professional with a strong background in the (re)structuring of business operations and market positioning. With a specialty in sales, marketing, research, and logistics, Diogo has a proven track record of success in industries that deal with consumer products. He is an expert in creating and managing projects that introduce and expand products and businesses into new markets, particularly in the retail sector. He is also capable of implementing strategies that drive short and medium-term revenue growth and contribute to margin improvement. Diogo is knowledgeable in the latest commercial intelligence methodologies and technologies that aid in improving market performance. He has worked on companies in different stages, from start-ups to mature and declining ones, and has successfully managed those that receive private equity investment and those in judicial recovery.

Diogo holds degrees in Economia Empresarial, Marketing, and Gestão Estratégica de Negócios, and has been a professor of marketing at the Universidade Comunitária da Região de Chapecó. He is currently the CEO at Vidas Corridas and has previously served as the Executive Director at the Instituto de Inteligência Corporativa - INTELECO.