Alex Nechoroskovas is a highly experienced marketing leader and consultant who has made tremendous contributions to various companies, including Toptal, Scopic Software, and British Land, among others. He specializes in establishing frameworks, processes, and KPIs for inbound lead generation, developing lead scoring and nurturing systems, optimizing funnel conversion, building long-term strategy and roadmap for products and marketing, developing brands, and positioning them within their target audience. He is an expert in PPC, SEO, content, and email marketing, with a proven track record of deploying winning playbooks in a profitable and scalable way. Alex has also lectured at HARBOUR.SPACE, served as Interim Chief Marketing & Revenue Officer, and founded iMended, among other notable achievements. He holds a Bachelor's Degree in Business Economics from the University of Exeter and a Full Stack Web Development Certification from Free Code Camp.