Fernando Tomayo is a talented MBA Candidate, with a passion for building and launching successful brands in the CPG and fitness industries. With 9 years of experience in CPG and 3 years in fitness, Fernando has a proven track record of delivering life-changing products, and exceptional financial analysis skills. He values music in people's lives, and it has played a significant role in developing his skills in design thinking, communication, research, and storytelling.

Fernando is an accomplished student of the Master of Business Administration (MBA) program with a focus on Business Analytics, where he received a full-tuition Asa Packer Scholarship. He completed his Bachelor of Commerce (BCom) degree in Economics at the University of Melbourne, where he also studied Economics in a Student Exchange Program.

Fernando is an active member of the American Marketing Association and has featured on CNN and in entrepreneurship and marketing books. He is also the founder of Yaqua, an Impact Investment Advisor at Solidaridad Network, and the holder of other positions with companies like Fighter Fit and Perú 2021.