Christine Lee is a highly accomplished senior marketing executive, with an expertise in customer insights and customer experience strategy. She is a visionary leader who has achieved significant accomplishments in market strategy, new product development, vendor management, operations research, and consumer analytics. Her exceptional leadership and board member experience enable her to direct cross-functional teams through diverse, multifaceted projects. Christine is recognized across the industry for spearheading innovative strategies, enhancing business objectives and building superior brands. With an MBA in Entrepreneurship from DePaul University - Charles H. Kellstadt Graduate School of Business, Christine has studied at the University of Chicago and Thunderbird School of Global Management. Additionally, her work involves founding IDI, Independent Data Interpreter, LLC, McDonald's Corporation as the Senior Director of U.S Customer Experience Strategy and Insights, Senior Director of U.S. Strategy and Innovation, Director of Category Insights, Director of Menu Research and Director of Value, Pricing and Marketing. She has also worked as a Group Project Manager, Project Manager, and Group Project leader at McDonald's Corporation, Research Manager at Helene Curtis, and Senior Auditor at Deloitte.