Ben Freidson

Ben Freidson has over 20 years of comprehensive experience in managing strategy, digital marketing, social media, sponsorships, and integrated marketing campaigns across various business sectors.

With an initial background in sports marketing at D.C. United in Major League Soccer, Ben later excelled as the primary account manager at Cenergy Communications, overseeing significant growth and managing accounts for notable clients like the Cleveland Cavaliers and OXY.

Ben further advanced his career by leading corporate cause marketing initiatives at Roswell Park Cancer Institute, collaborating with sports stars to support cancer research and fundraising efforts.

During his tenure at Volkswagen of America, Ben managed national sponsorships, brand strategy, and budget planning, before transitioning to spearhead regional and national sponsorships at Capital One, where he also orchestrated successful customer access programs across various sectors.

Currently, Ben holds the position of Senior Director of Social Media and Content Marketing at Capital One, where he continues to drive content and social media strategies for the brand.

Ben Freidson pursued his BS in Business Management with a concentration in Sports Management at SUNY Brockport.

Throughout his career, Ben has held key roles such as Senior Director of Brand Sponsorships and Experiential Marketing at Capital One, Manager of Sports Marketing and Experiential Marketing at Volkswagen of America, Inc, and Manager of Corporate Partnerships at Roswell Park Cancer Institute, showcasing his diverse and extensive expertise in the marketing and sponsorship realm.