Greg Tufnell

Greg Tufnell is a highly experienced individual with a diverse background in chairmanship, non-executive directorship, operating partnership, and business growth advisory roles across PLC, SME, private equity, and privately-owned companies.

His expertise lies in new business launches, turnarounds, re-structures, acquisitions, and fundraising activities. Greg is known for his dynamic leadership, results-oriented approach, and strategic decision-making capabilities.

With a wealth of experience in various sectors such as consumer goods, fashion apparel, sports and media management, hospitality, leisure, and legal services, Greg brings a multi-sector, multi-channel global perspective to his work.

He has a proven track record of developing inspiring growth strategies that focus on creating value and has a deep passion for brands, products, and customer satisfaction. Greg is recognized as a challenging leader, motivator, team builder, and is actively involved in mentoring and coaching.

In addition to his extensive investment and advisory portfolio, Greg currently serves as the Managing Partner at Prime Advantage Capital Partners, specializing in driving growth, fundraising, and maximizing value for companies in the SME sector.

Greg Tufnell obtained his education at Highgate School in London and has been associated with various organizations in advisory, chairman, managing partner, and director roles, including Cabin Zero, Radiant Law, hga Group, Zatchels, and more.