Erica Ruzhinsky

Erica Ruzhinsky is a dedicated and analytical Brand Manager with a diverse background in F&B, OTC, retail, and tech industries.

With a Master of Business Administration in Marketing Strategy from the University of Southern California and a B.A. in Psychology, Erica brings a unique blend of business and consumer behavior knowledge to her roles.

During her career, Erica has held positions at reputable companies like Vita Coco, Nestlé Waters, Bayer, and The Hain Celestial Group, where she showcased her expertise in cross-functional collaboration, trend analysis, P&L management, and communications.

Her experience extends to roles such as Growth Marketing in Emerging Channels, Associate Marketing Manager, and Associate Brand Manager, allowing her to develop a well-rounded skill set in strategy development, consumer insights, and forecasting.

Prior to her current positions, Erica interned at Walmart, gained valuable experience in research and community management at Ipsos SMX, and honed her marketing skills at E-Poll Market Research, showcasing her versatility and adaptability.

Erica's combination of education, hands-on experience, and strategic thinking make her a valuable asset in the brand management field, where her expertise spans various industries and functions.