University of California, Los Angeles

Cornell University - Johnson Graduate School of Management

Healthcare Global Marketing Strategist

Tokyo, Tokyo, Japan

Formerly Toshiba Medical, Canon Medical develops and manufactures diagnostic imaging systems including CT, MRI, ultrasound, vascular systems and clinical laboratory systems and provides them to around 140 countries and regions around the world, offering technology that provides faster diagnosis and early treatment.  Developed and implemented both upstream tactical and strategic downstream solutions marketing plans for customers and sales ensuring marketing programs support business unit objectives and company financial goals. Worked with VL business unit and Global Marketing Division to ensure marketing communications plans follow the strategy and objectives as planned.- Achieved successful global launch objectives of new platform system.- Continuously drive and increase brand awareness and customer mind share.- Ensure product development plans aligned with market needs and thus drivesoptimal ROI for each and every product of the modality business.

Canon Medical Systems  (former Toshiba Medical Systems)

Strategic Global Marketing, Vascular Therapies

Medtronic plc (NYSE: MDT), the world's leading medical technology, services and solutions company - with more than 85,000 employees united under one Mission to alleviate pain, restore health and extend life for millions of people. Medtronic is a $27.8B company operating in more than 160 countries.--------------------------------------------------------------------------------------------------------------------

Medtronic Brain Therapies

Group Manager, International Marketing

Developed product marketing programs to support business growth objectives and priorities, including aligned short, mid and long term plans that can be translated into marketing communication plans and programs with new products under development and under investigation through research and development. Leveraged trends and best practices in medical marketing to drive innovative and an effective communications strategy.-Instrumental in planning launch execution of over 600% in revenue in first year.-Successfully executed new product roadmap by providing launch deliverables in 3months timeframe resulting in $6M of product revenue.

BIOLASE, Inc.

Senior Global Marketing Manager

With more than 21,500 employees and operations at 57 major facilities in 26 U.S. states and three Canadian provinces, Philips North America focuses on serving its customers by leveraging its portfolio in Healthcare, Consumer Lifestyle and Lighting. ----------------------------------------------------------------------------------------------------------------------------------------Collaboratively led the development, management, tracking and forecasting of radiological imaging equipment upgrades, programs and promotions for X-ray, Fluoroscopy, Computed Tomography (CT), Magnetic Resonance (MR) Imaging, and Nuclear Medicine to achieve business revenue targets.  Contributed to the creation of global marketing strategies and execution of tactics to drive market awareness, clinical acceptance, and qualified lead generation of all product and program solutions.  Developed sales tools targeted to imaging technology platforms and applications in support of field service, sales and clinicians. Provided internal training presentations for field sales and customer inquiries regarding clinical, technical, financial, and sales evaluations pertaining to marketing programs and products.•	In first 12 months, achieving 129% of zone revenue target for overall year-to-date revenue goals;         minimum 30% year-over-year revenue growth six straight years.•	Responsible for supporting and driving over $50M P&L program nationwide.•	Successfully developed UPS power solutions for X-Ray & CT equipment training and          promotional strategies / service product definition, road map and business plans across North         America.

James Hsu