Michael Scott

Michael Scott is an accomplished senior executive who excels in driving business growth and development for emerging companies in advertising, marketing, and media. He is a professional manager with a proven track record and exceptional business development, sales, and leadership skills. With extensive experience in television, marketing services, marketing data, and sports marketing industries, Michael has a wealth of capabilities in business leadership, developing sales management, and product development. Michael has cultivated influential top-tier relationships with global marketers in the Americas, Europe, and APAC, including PepsiCo, Kimberly-Clark, Wrigley, Gillette, Unilever, P&G, Johnson&Johnson, Verizon, Nestle, McDonald's, Clorox, Apple, Callaway Golf, SC Johnson, Avon, GSK, ExxonMobil, BP, and partner ad agencies.

Michael has vast proficiency in various specialties such as OTT TV, connected TV, business development, long and complex sales cycles, relationship selling with senior marketing functions, content marketing, social media, strategic alliances, and driving change in large corporate environments, emerging, and start-up cultures. He has held various senior positions in recognized organizations such as Head of Sales, Brand - North America at Samsung Ads, Board Member IAB Video Centre at IAB, Chief Revenue Officer at Tru Optik, SVP at Gamut. Smart media from Cox, and Managing Director at Ebiquity plc, among others. Michael studied a Bachelor's Degree in Advertising at the University of Florida, and he enjoys sports and entertainment marketing, particularly Olympics, professional golf, and college athletics.