Gonzalo Higueras is a seasoned sales strategist with an impressive track record in the software industry. He has extensive experience in defining sales strategies, developing SaaS pricing models, and forging robust partnerships with business networks and resellers. Gonzalo's career has taken him from Europe to the USA, where he has excelled in global account acquisitions, handling complete software sales cycles, and utilizing his mastery of Salesforce to achieve optimal results. Gonzalo studied Hotel Management at Schiller University, Bac at Lycée Montaigne, and completed his studies at Glion International Hotel Management School and Ecole Française de Belgrade. Before his current position as Director of Partnerships at Scandit, he held numerous strategic partnership roles at industry heavyweights such as Gigya (now SAP), Bazaarvoice, and blueKiwi Software.