Shirlee Jacobson is an accomplished sales and marketing professional with over 25 years of expertise in diverse technologies. She has a proven track record of leading successful new business development initiatives within the retail and e-commerce industries. Shirlee has secured game-changing contracts with major players such as Target, Amazon, and Best Buy, to name a few. Throughout her career, she has worked with a wide range of products, especially in the academic software space. Shirlee's experience in distribution partnerships with renowned companies such as Ingram, Wynit, and Navarre has solidified her understanding of the market. She is a tactical salesperson and knows how to create strategic values to increase sales and profitability. Shirlee's specialty is in demand generation, repeat business, and diversifying existing segments. She is a Lorain County Community College alumni and has served in various roles, including Director of Business Development, Director of Sales, and National Retail-Reseller Sales Manager.