Sandy Tam is a skilled UX specialist with over 5 years of professional experience. Sandy is a dynamic user-centric design and strategy expert with a deep understanding of human psychology. She is experienced in mobile and desktop wire-framing, rapid prototyping, and customer journey mapping. Sandy is confident in communication and user research, and she has expert knowledge of the Apple Human Interface Guidelines.

Sandy is a self-starter, multi-tasker, and an effective team player under any condition. Her expertise includes synthesizing complex information into simple solutions, with the ability to independently manage projects from initial discovery to delivery completion. Sandy is an alumna of General Assembly where she studied User Experience Design Immersive. Previously she studied Bachelor of Psychological Sciences and Business, International Business at Monash University.

Sandy's prior experience includes Product Designer - Loyalty & Marketing at Expedia Group, Senior UX Designer - Strategy & Design at Digitas UK, Product Designer - Store of Future at Farfetch, UX Specialist - Strategy & Design at Telstra, and Designer - Consultant (UX/CX, Digital Marketing & Strategy) at IBM iX. Furthermore, she has experience in Project Management - Consultant (Cloud Infrastructure & Strategy) at IBM, Project Coordinator Intern at IBM, and Strategic Outsourcing Marketing & Sales Intern at VanceInfo Technologies Australia.