Steve Katz
Steve Katz
Steve Katz is a highly accomplished marketing professional with a wealth of experience in demand generation, lead scoring, lead nurturing, sales enablement, and marketing automation implementation. He is a Marketo Expert and a HubSpot Certified Marketing Professional, specializing in predictive scoring and analytics, multi-touch attribution, and database health management. Katz completed his BA in Film & Digital Media at the University of Michigan.
Throughout his career, Katz has held various marketing, operations, and strategy positions at companies like IBM, NewsCred, Smartling, and Boomtown Accelerator. He has worked on content marketing, editorial strategy, marketing automation operations, user acquisition, and inbound marketing services. He is also a co-founder of Nimbus Marketing and Interns 2 Startups, initiatives that support startups in getting more customers.
Katz's experience spans industries like telecommunications, media, entertainment, energy, and utilities. He has also honed his design skills and is proficient in basic HTML/CSS, Adobe Photoshop, Illustrator, and InDesign. Katz is an expert in sales enablement, lead nurturing, conversion optimization, and closed-loop reporting.
Katz has been featured in articles on the Mariposa Agency and Superb Crew, and has even been featured on his own Wikipedia page. He is a valuable asset to any organization, and his expertise can help businesses grow and succeed.