Fabien Morf
Fabien Morf
Fabien Morf is a seasoned marketeer with over 18 years of experience in marketing and digital fields in international groups.
He founded L'Oeil du Public (Suisse) Ltd., a consulting agency specializing in Audience Studies & Strategic Marketing for Arts & Culture, promoting an audience-centered approach for cultural institutions.
Throughout his career, Fabien has served as a Chief Marketing Officer, Digital Marketing Manager, Business Development Manager, and also works as a Marketing Lecturer and Juror for various universities.
His expertise lies in areas such as Business Leadership, Consumer-Centric Product Development, Digital Marketing, Communication, Brand Equity, and Portfolio Management.
Fabien Morf has a diverse educational background, including studies in Art History, Musicology, Theatre, Management Sciences, Marketing, and Arts Administration in institutions like Université populaire in Lausanne, University of Orléans in France, and University of Zurich.
He is the Founder and Director of L'Oeil du Public (Suisse) Ltd. and has previously held teaching positions at HEIG-VD, Université de Genève, SAWI Academy, and served as an expert and juror at HEG - Haute école de gestion Arc.