Jon Bains is a marketing and business strategist with over two decades of experience in the digital industry. He is recognized as a visionary leader who has a proven track record in delivering successful and award-winning digital experiences. Jon currently wears several hats as a serial entrepreneur, founder/co-founder/principal of various digital agencies, including Lateral, Lshift, and The Cluster. He specializes in digital business strategy and transformation at the C-Suite level, as well as working with startups on growth hacking, proposition development, and business and communications strategy. Jon has worked with reputable international clients such as Levi's, Nintendo, CIPD, and Axa Wealth.

His educational background includes studying Computer Science at the University of Edinburgh School of Philosophy, Psychology, and Language Sciences and attending Auchmuty High School in Glenrothes. Over the years, Jon has been involved in various organizations, such as advisory at Digital Doughnut, co-conspirator at Cybersalon, and founding partner at What & Why LLP. He has also founded other initiatives, like the distributed non-exec network Citizen Guild, To the Power of N informal virtual agency, and Unwatchable's campaign.

Keywords: marketing strategist, business strategist, digital industry, digital agencies, digital business strategy, transformation, startups, growth hacking, C-Suite level, international clients, educational background, organizations, initiatives.