Benita Lotkhamnga is a versatile music marketing professional with a passion for creating effective social media campaigns, integrated marketing plans, and building brand awareness. Her background includes a Bachelor of Arts degree, Advertising and Public Relations specialization from Michigan State University, International Advertising and Public Relations studies at The American University of Rome, and studies at West Ottawa High School Campus.

With her extensive experience in strategic communications, online marketing, music marketing, social media, project management, writing/editing, office and administrative management, Internet research, and email marketing, she drives measurable results for her clients.

Benita has worked as a Marketing Director, Marketing Manager, Project Manager, and Project Coordinator at Sideways Inc., a leading music industry digital marketing firm. She has also worked as a Freelance Project Manager at SmartCause Digital and as a New Media Account Assistant at Jasculca/Terman & Associates.

Benita's creative spirit drives her to excel in brainstorming sessions, while her analytical thinking skills help her to refer to insights and data including platforms like Google Analytics. She is highly motivated, detail-oriented, and committed to achieving outstanding results for her clients.