Geoff Roy has a well-rounded professional background that stems from his experience in the education sector and success as an SEO expert. He started and grew an online niche travel website through solid SEO techniques, which is a testament to his ability to drive traffic and achieve sustained success. As an SEO Director at Leapfrog Internet Marketing, Geoff Roy works with smaller businesses to help them compete against larger players with bigger marketing budgets. He understands the importance of identifying and targeting small, profitable niches to achieve long-term, sustainable success.

Geoff Roy pursued his education at Sir William Borlase School and the University of Nottingham, where he obtained a Master of Engineering degree. He then moved on to Imperial College London and Imperial College Business School, where he obtained an MBA. Prior to his current role, he held managerial positions at Basingstoke College of Technology and Farnborough College of Technology. He also served as a Train to Gain Manager and Project Director of the Regional Resource Centre for Aerospace & Space at Farnborough College of Technology.

Geoff Roy's interests lie in helping businesses achieve their full potential online through effective SEO strategies. He has demonstrated an unwavering commitment to small businesses, which he believes can thrive in the online marketplace with the right approach.