Zareen Helaly is a highly skilled Social Media and Influencer Partnerships Manager with years of experience in the fashion industry. Throughout her career, she has worked with contemporary and luxury brands, creating engaging and creative content to strengthen brand connections with followers and extend brand reach. With a Bachelor of Science degree from Drexel University, Zareen has worked as an Associate Social Media Manager at INTERMIX and as a Digital Marketing Consultant for companies such as Tommy Hilfiger and Rebag. Zareen's strong passion for developing original content franchises to build valuable connections with brand followers, combined with her deep understanding of both organic and paid media analytics, has enabled her to lead teams with revenue driving creative direction.