Michael McCann is a highly accomplished marketing and sales executive with a demonstrated record of achievement in developing and implementing integrated multi-channel sales and marketing programs. McCann is a forward-thinking and innovative top performer, with expertise in building brands, developing retail and alternative distribution channels, directing sales and store operations, maintaining marketing momentum, and gaining and retaining customers. He has excellent leadership, communication, and people development skills.

McCann has a Master of Science in Integrated Advertising and Marketing Communications from Northwestern University and a Bachelor of Fine Arts in Graphics and Photography from the School of the Art Institute of Chicago. With over 20 years of experience in marketing and sales, he has held various leadership positions and spearheaded efforts in multi-channel marketing, brand strategy, product marketing, digital marketing, creative and content strategy, media strategy, social media marketing, email marketing, sales management, brand management, cross-functional team leadership, team building and development, agency and vendor management, P&L management, budgeting, pricing strategy, retail, merchandising, market research, customer insight, data analysis, business analysis, segmentation, competitive analysis, website design and development, e-commerce, online marketing, trade shows, and event planning.

McCann is currently the Director of Marketing Operations at Beltone, a medical device company, where he leads the product marketing, brand management, and digital marketing efforts. Prior to joining Beltone, he founded MPMcCann Consulting, a consulting firm focused on brand strategy and positioning, creative and content strategy, and media strategy. Moreover, he held senior leadership positions at True Value Company, Dollar General, Sears Holdings Corporation, U.S. Cellular, and I-Works Inc.