Erin Braford, a seasoned brand and business strategist, has honed her skills over the course of 15 years of experience in marketing and branding for various small businesses and startups. She believes in the power of clear communication to help leaders amplify their message and increase their impact. She co-founded Heart + Matter Brands to assist such leaders who are passionate about bringing change and transformation. Erin is driven by helping leaders get clear about their purpose, cast inspiring visions, and create strategic plans to bring these visions to life. Erin's background includes a BA in Media Art and Design, Communications, and Spanish from James Madison University, where she learned to craft powerful messages and lead by serving others.

She has held various positions throughout her career, including Strategy Director at Heart + Matter Brands, Marketing at Global Painting RVA, Senior Strategist, Brand and Marketing at Kumveka, Marketing and Fund Development Chair at ReEstablish Richmond, eMarketing Analyst - Integrated Document Solutions Software at STR Software, Communications at Capital Development Group, and currently, she works as a Brand and Business Strategist at ErinBraford.com.

Erin's expertise lies in brand strategy, marketing, team culture, leadership, and finding creative ways to solve challenges. She has worked with a diverse client portfolio and gained the necessary knowledge and experience for guiding businesses in crafting their brand message, setting goals aligned with their vision, creating impactful marketing strategies, and building a thriving team culture that delivers results.