Teresa Doyle Kovich is an accomplished analytics consultant team lead with expertise in data infrastructure and architecture. With a background in English and Intercultural Studies from Elmhurst University, as well as Creative Writing from Naropa University, she brings a unique perspective to the field. Kovich has honed her skills in KPI development, business optimization, productivity analysis, statistics, trend tracking, big data, clickstream analytics, A/B testing, CRM, compliance testing, and customer data. Kovich has a preference for tools such as SQL, R, Looker, and Tableau. Before joining DAS42 as a Data Analytics Consultant, Kovich acquired experience as a Data Analyst at Groupon, an intern at River Oak Review, and a copy editor, opinions editor, and senior staff writer at The Leader. Outside of her successful career, she was also an inclusion aide at Elmhurst Park District.