Sunando Das is a highly accomplished professional with over 20 years of experience in data science, strategy consulting, and insights. He holds an MBA degree in marketing from the Goa Institute of Management and a certification in Data Science for Internet of Things from the University of Oxford. Throughout his career, Das has played leadership roles in innovation, commercial development, business development and delivery, and capability development.

Das has won industry awards for his work in developing new products and IPs, leveraging both first and third-party unstructured, structured data sets with advancements in Artificial Intelligence and Predictive Machine Learning capabilities. He has focused on digital transformation in marketing applications such as personalization, programmatic planning, real-time shaping of sales, trend detection, NPD, marketing impact / attribution, brand strategy, and brand portfolio rationalization. In addition, he has driven commercial growth of innovation four-fold in just four years.

Das has also been active in thought leadership through leading platforms such as Ad: Tech, AdMap, ARF Re: Think, ESOMAR Congress & Big data, Journal of Brand Management, and i-media. He has also undertaken various roles throughout his career, including CMI Director, Predictive Marketing and Retail Analytics at Unilever, Head of Analytics, EMEA at Annalect, Senior Director, Insights & Analytics at Prophet, Head of Analytics & Data Science at Kantar TNS UK, and many more.

In terms of education, besides his MBA, he studied B.Sc (H) - Statistics, Statistics at Delhi University. He has also facilitated capability development by growing a team of Data Scientists from 7 to 15 within 2 years and creating a network of 100+ virtual experts for sales & delivery of Innovation.