Lianne Sheffy is a well-rounded professional with a diverse background in brand building and marketing. She started her career as an i-banker, but her passion for technology and branding led her to transition into a more creative field. With her extensive experience working at various agencies and as a freelance consultant, she's mastered the art of brand strategy and innovation, helping companies build their brand identity and positioning. She currently serves as the Chief Marketing Officer at CareerBuilder, one of the largest job search portals in the world. She studied BA at Duke University and has a proven track record of delivering exceptional results for her clients.