WW-P High School South Campus

Barnard College

William & Mary

Head of Podcast Development at iHeartMedia

Portland, Oregon, United States

iHeartMedia

Head of Podcast Development

Executive Producer

Executive Editor, Podcast Development & Branded Content

- Wrote clear, compelling copy for landing pages, email, agent materials and both the agent and consumer-facing apps
- Led Hubzu social media efforts

Owners.com

Digital Content Writer

- Oversaw the day-to-day operations of <a href="http://Redbookmag.com">Redbookmag.com</a>; managed editorial lineup by monitoring site analytics and assigning and publishing stories accordingly
- Led search engine optimization efforts by fine-tuning existing content and producing new content to capture search traffic
- Wrote and edited both service-based content and longform human interest features

Hearst Digital Media

Senior Web Editor, Redbook

- Managed production of branded content, social posts, and more for major advertisers
- Collaborated with marketing and sales on proposals for prospective clients, crafting programs that aligned with both the client’s vision and mental_floss’s DNA

Mental Floss

Special Projects Editor

- Edited 7-10 posts per day, focused on science, history, design, and more
- Helped manage pool of freelance writers; evaluated pitches, assigned stories, and worked with writers to craft informative and fun feature-length and list posts
- Contributed tech, design, and pop culture pieces to site

Staff Editor, Digital

- Assigned and edited This Minute, a four-page section featuring celebrity Q&As and coverage of Hollywood’s latest fitness, beauty, entertaining and style trends
- Wrote and edited The Record, a rundown of the week’s births, marriages, splits, arrests, deals and more

Wenner Media

Staff Editor, Us Weekly

- Wrote celebrity-focused news items, photo spreads, and charts for every section of the magazine, including feature well
- Collaborated with staff editors to curate Hot Hollywood and Hot Pics sections
- Monitored competitor coverage and celebrity news trends

Staff Writer

- Wrote 7-12 celebrity news articles per day
- Selected photo content and wrote captions for 1-2 topical galleries per week
- Managed brand’s presence on social media, including Facebook, Twitter, Tumblr, and Pinterest

Assistant Editor, Online

- Wrote photo captions, Q&As, and articles for multiple sections; served as editor for Loose Talk and the Table of Contents
- Contributed reporting through coverage of red carpet events; interviewed high-profile attendees
- Assisted the Editor in Chief with administrative tasks such as scheduling, expenses and travel

Beth Macaluso