Hariom Tyagi is a well-known and experienced professional in the healthcare and wellness industry with over 20 years of experience. He is a strategic business builder and founder of Wet & Dry Group and BeauPal.com. Hariom specializes in brand partnerships, alliances, brand promotion, cross-promotion, and consultancy. He has worked with many top brands in the healthcare and wellness industry, including Crocin, Horlicks, Saffola, Mother's Horlicks, Quaker Oats, Dabur, Tropicana, Kelloggs, E-Merck, Biocon, GSK, DRL, Abbott, and many others.

As the founder of Wet and Dry Group, Hariom initiated India's first company dedicated to a niche segment of feminine intimate health and hygiene, making it one of the leading and fastest-growing companies in feminine intimate care in India. He also founded the largest integrated platform for beauty and makeup service providers and seekers in India- BeauPal.com.

Hariom is a founder member of India’s largest healthcare communication and consultancy firm, 'Via Media Health.' He played a crucial role in building the company from scratch, which is now acquired by Ebix USA (A NASDAQ registered company). Additionally, he founded India’s first platform for health writers and communicators- HEAL (Health Essayists & Authors League), which grew as the leading healthcare NGO of its time as the Heal Foundation (India).

Hariom has a bachelor's degree and a post-graduate diploma in business management and marketing from Delhi University. He is an expert in strategic alliances, brand promotion, communication, and medical body tie-ups.