Samantha Risely is a versatile business professional with extensive experience in digital marketing, finance, project management, and entrepreneurship. After graduating with distinction from the University of Cape Town and the University of Oxford, Risely held top management positions at renowned companies such as HSBC, Credit Suisse, Schroders, and RBS Global Banking & Markets. Throughout her career, she managed complex projects, led cross-functional teams, and delivered innovative solutions in challenging environments. In 2018, Risely co-founded GrowFiniti Ltd, a London-based start-up that helps SMEs boost their growth potential through affordable digital marketing services. With her deep knowledge of accounting, information systems, cross-asset reporting, and investment management, Risely is a sought-after speaker, mentor, and consultant in various industries. She is committed to promoting diversity and inclusion, supporting social causes, and fostering a culture of excellence and collaboration.