Francesca Samler is an accomplished marketer with over eight years of experience across tech startups, agencies, and multinational corporations. Her expertise lies in creating and implementing successful integrated marketing campaigns that build strong brands with lasting relevance. Samler cut her teeth as a Brand Strategist at Industry Branding in London, working with top media and professional service organizations across EMEA. Later, she spent three years with Sony Music, developing creative campaigns for top pop stars. She also spent two years as a freelance marketing consultant in the UK and US with a focus on youth marketing, digital story-telling, and brand strategy for the entertainment and hospitality industry. Currently, Samler is a Global Senior Brand Manager for HelloFresh, leading international expansion efforts. She studied Business Management at the University of Newcastle-upon-Tyne and attended Uppingham School.