Russell Sicklick is a seasoned marketing professional who brings with him a wealth of experience in branding, communications, and advertising. He has worked in various marketing roles at well-known companies such as Wells Rich Greene, Arista Records, Prudential Securities, TD Waterhouse, Royal Bank of Canada, MCS Web Solutions, Diageo, and Verizon Wireless. He has artfully overseen brand identity, integrated advertising, digital communications, segment marketing, program development, and product positioning, among other skills. Russell is proactive in his approach to problem-solving, resourceful in managing expenses, and skilled in diplomacy and relationship management. He holds an Advertising Certification from the Institute of Advanced Advertising Studies and a Bachelor's Degree in Art from the University of Massachusetts, Amherst. As a Principal Marketing Consultant at RLS Marketing Consultants, he helps businesses achieve their marketing goals through strategic and creative judgment and tactical implementation.