Olli Kallioinen

Olli Kallioinen is an accomplished professional with over 17 years of experience in leadership roles across various industries. Throughout his career, he has served as CEO, Chairman of the Board, Advisor, and Consultant to numerous internationally recognized companies in Marketing Communication, Technology, Loyalty Programs, and Gaming industries. Kallioinen has received multiple awards, including being named the Best Loyalty Partnership in 2016, and recognized as one of the Top 100 Most Innovative Companies in Europe and the World in 2017 and 2018, respectively.

Kallioinen specializes in digital loyalty rewarding and redemption business, with extensive experience in making deals with various international brands such as Williams F1 Team, Castrol, Coca-Cola, Pringles, and Universal. He is renowned for being an expert in financing arrangements and negotiations, having secured millions of euros in funding for his companies from capital investors, Finnvera, and Business Finland.

Kallioinen is highly networked and has cultivated strong relationships with key decision-makers in the loyalty and entertainment industries worldwide. He has presented in many international conferences and is well-versed in the dynamics of the loyalty industry, its trends, and its evolution into the future.

In addition to his expertise in loyalty, Kallioinen gained five years of experience in marketing communication, where he learned the best practices of brand development and advertising. He also founded an international multiplayer online game company that had a unique monetization model based on global brand partnerships, in-game advertising, and functional in-game brand placement.

Overall, Kallioinen has successfully combined seemingly unrelated industries to create new functional business models and businesses, and he has delivered these services and solutions to international markets.