Christina Mitchell
Christina Mitchell is the Founder Director of AzurPR.com, with a strong passion for beauty, haircare, health, well-being, organic products, lifestyle, and travel in the new business sectors.
She offers PR and marketing assistance to clients, boasting extensive connections in key media and influencer circles, particularly in the beauty industry.
Christina brings in-depth expertise in public relations, marketing, brand management, strategy development, event organization, and photo/video shoot direction.
With a background that includes roles at Unilever and Alberto Culver handling global FMCG PR for popular brands like TRESemmé, Dove, and Toni & Guy, she possesses a wealth of experience in beauty and haircare.
Her key strengths lie in cultivating long-standing relationships with editors, influencers, and media, executing market-leading PR campaigns, and driving brand awareness through strategic media placement and influencer collaborations.
Christina excels in developing concise brand presentations, organizing impactful launch events, creating standout press releases, and directing video/advertorial photoshoots.
Her educational background includes studies at the International School Of Beauty Inc and the International Academy Of Health And Skincare.
Throughout her career, she has been associated with various organizations such as Sanatio Naturalis, CODAGE Paris, Occles eyewear, INNARAH INC, Red Anchor, and Leonor Greyl, Paris, among others.