Sanchez JMC is a well-known figure in the business world, with years of experience in the financial industry as the former Director of Banco Real. As an accomplished individual, Sanchez JMC holds multiple degrees in Administration, Psychology, and Marketing. He has also lectured on Marketing and Digital Positioning at Escola Politecnica do Rio de Janeiro, in addition to founding companies such as IMAIS Internet, Zeek, GENTE Consultoria em MKT e Produtividade Humana, and DPA - Divina PhotoArt Fotografia.

Sanchez JMC has maintained a continued interest in the internet sector, where he has played a significant role in the commercialization of the internet in Brazil. He has helped reshape business practices and introduced a new digital standard that has influenced the wider marketing and management industry worldwide. His more recent ventures Luazzu, Divina Photo Art Studio, and Studio Luazzu focus on the interior design and lifestyle markets, and their services include products development, furniture design, and photography fine art autorals.

Sanche JMC's dedication to his craft has made him not only a successful businessman but also an accomplished writer and columnist, where he expresses his opinion across an array of issues that influence society. His podcast "Observatorio Geral" is a space where he airs views about art, photography, politics, marketing, digital technology, social networks, and business, this, combined with his opinion pieces delve into behavior and lifestyle issues.