Melissa Matlins is a marketing executive with experience in leading successful marketing efforts for startups and established businesses. With a background in architecture, she has brought a unique perspective to the marketing world. She has worked as the VP of Marketing at B2B at Vimeo and TheMuse.com. Before that, she was the Founder and President of Moment and held senior marketing positions at a variety of other companies, including Spigit, Hara, and GreenOrder.

Throughout her career, Melissa has specialized in developing expert marketing strategies that have driven lead generation and demand generation. She has worked with her teams to create and execute focused account-based marketing (ABM) and user acquisition campaigns using direct marketing, digital marketing, marketing analytics, metrics, social media, and events. Melissa is known for bridging sales and marketing teams in order to integrate sales enablement and align efforts for increased growth and revenue.

Melissa has a diverse background with a broad range of skills and experience resulting in her expertise in startups, marketing strategy, lead generation, and business development. She has experience with a variety of marketing areas including marketing communications planning, marketing and sales integration, marketing operations, and marketing automation. Melissa is interested in continuing to help businesses leverage the power of video to connect with audiences and grow their businesses and communities.