Hadi Heneidi is a highly experienced marketing leader with a strong background in bringing medical devices and digital health technologies to market worldwide. He has spent 15 years working with start-ups and established businesses, providing strategic guidance, developing new products, managing cross-functional teams, and engaging with customers, stakeholders, and key opinion leaders (KOLs). Hadi is passionate about creating products that have a positive impact on customers' lives, and his clinical expertise, mixed media content creation, and public speaking skills have helped him achieve success in his field. He has an extensive educational background, including a BS in Mechanical and Biomedical Engineering, an MBA in Marketing and Entrepreneurship, and an International Baccalaureate in Economics.

Hadi’s professional experience includes serving as Global Marketing Director for Knee Repair and Sports Medicine at Smith & Nephew, where he was responsible for driving the development and execution of global marketing strategies. He was also Co-Founder and Commercial Lead at Symbiosis A.I., where he led the commercialization of AI-powered image analysis software for knee surgeries. Hadi's other roles include Senior Market Manager for Global Knee Repair at Smith & Nephew, Product Marketing Manager at Anika Therapeutics, Interim Commercial Lead at Misfit Wearables, MBA Intern for Product Management at DePuy Synthes Companies, Diabetes Care Manager - Field Sales at AgaMatrix, Quality Assurance Engineer at AgaMatrix, and Senior Associate for Product Management and Marketing at AgaMatrix.