Cody Gibbs, an accomplished marketing professional with over a decade of experience in large-scale media campaigns, shares his perspective on the future of marketing. His expertise lies in effectively combining human empathy and analytical skills for successful campaigns. Gibbs has worked with brands such as Honda, Activision/Blizzard, NBC, and Pepsi, among others. He has also built acquisition strategies for startups, ad agencies, and restaurants. Gibbs holds a BA in International Business - Marketing from San Diego State University-California State University. He is currently the Associate Media Director at RPA and has previously worked as a consultant at Lunch Hour, Kovel/Fuller, Liquid Advertising, and Feed Company, among other organizations. Gibbs aims to tell bold, creative stories and use technology to target and scale. He is always excited to learn about new enterprises and welcomes connection requests to discuss marketing.