David Wilcox is a seasoned media sales professional with two decades of experience in various advertising platforms, including radio, digital audio, newspapers, mobile, digital, magazines, regional press, exhibitions, and B2B. Formerly affiliated with News UK and Telegraph Media Group, Wilcox currently serves as the Commercial Director at Wireless Group Ltd. He is responsible for leading the advertising sales team in executing strategic trade comms, events, and budget forecasting while utilizing the leverage created by new acquisitions. Wilcox has successfully managed budgets, yield and share management, sales pitches, and motivating a team. He is an expert in radio and news brands, digital audio, print, tablet, mobile, and web advertising. Wilcox is experienced in trading, P&L, and creating innovative sales strategies.