Victor Yakovlev is a marketing leader with a proven track record of driving results in brand management, go-to-market strategy, and consumer insights. With a Master of Science degree in Integrated Marketing Communications from Northwestern University and a Bachelor of Business Administration from Transport and Telecommunication Institute, Yakovlev has held various senior roles, including Product Strategist at Facebook, Product Marketing Manager at Eligo Energy LLC, and Brand Manager at Zoro US (a W.W. Grainger company).

His work has been recognized for its creativity, a testament to his ability to craft innovative marketing campaigns, utilizing storytelling and social media strategies to broaden his company's presence in the market. A former marketing consultant at Munchery and Independent Marketing Consultant at Parker Dewey, Yakovlev brings incredible insight to the table and has the uncanny ability to review the competitive landscape and identify innovative value propositions.

With strong team interactions and leadership, Yakovlev has guided advertising agency campaign direction, established branding campaigns, and developed creative briefs for platform content. He is an inclusive leader who knows how to execute innovative marketing initiatives through dynamic team interactions.