Krista Berlincourt is a highly accomplished CEO and Founder of Kensho, a natural medicine platform. With a Bachelor of Arts in Public Relations, Advertising, and Applied Communication from the University of Oregon, Krista's main aim is to help redefine wellness by using modern science, ancient wisdom, and machine learning to create a healthier world. She has taken ICF certification and coaching for transformation at the International Coach Federation. Krista's career experience includes being a strategic advisor at Jaguar Land Rover North America and Techstars, a former strategic advisor at Sandwich Video, multiple interim executive roles, and founding member at Forbes Communications Council. Krista Berlincourt's extraordinary skills and interests lie in holistic health, functional medicine, wellness, marketing, and tech.