Samuel Baroukh

Head Of Marketing & eBusiness - CMO Nestlé France - Directeur Marketing, Digital, eCommerce et Data

Summary

Samuel Baroukh is a seasoned professional with a diverse background in brand building, marketing, communication, digital and e-commerce, and commercial strategies.
He has extensive experience as a Marketing Director, Innovation Lead, and Category Development expert, demonstrating his proficiency in driving business growth and creating impactful strategies.
In addition to his corporate roles, Samuel also excels in mentoring startups and serving as a board member, showcasing his passion for nurturing emerging businesses and contributing to their success.
His educational background includes a Master's degree in Business, Management, Marketing, and Related Support Services from HEC School of Management, as well as specialized training in leadership, innovation, and food products processing from renowned institutions such as Ecole Polytechnique Executive Education and AgroParisTech.
Throughout his career, Samuel has held key positions at Nestlé, such as Head of Marketing & eBusiness, CMO Nestle en France, as well as various roles in marketing and brand management, highlighting his deep understanding of the consumer goods industry.
His involvement as a former Head of eBusiness & Media at Nestlé and Senior Marketing Manager for soluble coffee underscores his strategic acumen and ability to drive successful marketing campaigns.
By serving in roles ranging from Brand Manager to Assistant Brand Manager at Nestlé and Procter & Gamble, Samuel has honed his skills in product development, brand management, and business leadership, making him a versatile professional with a strong track record of achievements.