Temple University

Senior Director, Sales Finance & Operational Strategy at Verve

New Jersey, United States

Conduct regular forecasting/deal tracking through Bottoms Up exercises.Specialize in Salesforce /Boostr data cleanup/maintenance/rebuild/integration.  Build custom dashboards to influence vital decision making.Work with all teams to enhance all areas of Sales operations and Sales strategy.Administer quotas, sales plans and track commissions.Negotiate/re-negotiate deals with 3rd Party Vendors.

Verve Group

Senior Director, Sales Finance

- Oversee all Sales forecasting and reporting processes through use of Domo.  Join data from Salesforce, Flat Files, and other data sources to create custom, robust dashboards for distribution to Sales staff & Executives in Korea. Consistently end Quarters within 1% of Forecasts.▪	Negotiate deals with 3rd Party Vendors and serve as project manager on rollouts (Domo).    ▪	Analyze  business scenarios, solve issues and make recommendations to help influence decision making.▪	Develop and oversee ratecards, pricing and Yield Management processes.  Work closely with Sales staff on custom deals/packages as well as custom Agency Ratecards.▪	Set quotas and maintain commission docs for Sales staff.  Meet with Sales Managers in Q4 and lead bottoms up approach on realistic/stretch ways to hit the quotas. After quotas are set, process all account changes as the result of reorgs, or new hires. Collaborate regularly with Sales Managers.▪	After revenue reconciliation is completed, handle checks and balances (verify data with Account Executives/Managers) and publish quarterly achievement to Comp team.▪	Maintain cost budgets for Samsung Ads

Samsung Ads

Senior Finance Manager

- Key member of Agency Development team contributing to Revenue goals of $150M per Qtr. for all major holding companies.•	Present revenue data to clients and show areas of growth potential through increased spend or dormant account activation.  •	Helped to close $200M partnership deal with largest holding company in the US consisting of 20% YoY growth through Display, Video, Programmatic, Custom Content.•	Pitch custom packages to Holding Companies based on current marketplace and client needs.•	Work cross-functionally with Yahoo internal teams (Business Development, Revenue Management, Product, Legal) to strategize and structure deal terms and operationalize internally.

Yahoo

Global Agency Manager

- Responsible for maximizing Yield across all Yahoo! Display properties.  Specialist in Finance, Autos,  CPG and Entertainment verticals.  •	Work closely with Sales teams and Account Management teams to come up with solutions for clients and agencies that are yield positive for Yahoo!•	Develop custom, tiered Rate cards for Advertisers and Agencies based on spend thresholds.•	Construct revenue forecasts on a property and advertiser level based on history and current trends in the marketplace.•	Regularly handle any exceptions to pricing or inventory that may be out of the scope of standard approvals.  •	Responsible for integration, enhancement, and training of Global Pricing and Inventory approval software.•	Help to manage inventory across properties and ensure that no oversell or double bookings occur.•	Regular presentations to senior staff members to roll out new pricing strategies, targeting opportunities and other Yield Management initiatives.  Also work to sell the staff and gain buy in on ideas that are potentially grand scale changes to the current ones.

Pricing Manager, Revenue Management

- Oversaw staff of 2. •	Responsible for ADU distribution (approval and evaluation) on BET Network.  Conduct monthly analysis and projections of liability.  Work closely with Finance, Ad Sales and Traffic to ensure that maximum revenue is earned on spots.Serve as liaison between Ad Sales and IT for everyday issues as well as the development and incorporation of new sales and traffic systems.

Director of Revenue

- Oversaw staff of 5.  Managed in a mentorship style.  Helped to develop team members and keep the staff challenged rather than strictly delegate.•	Consistently worked to eliminate millions of dollars in liability across DCL Networks, through the use of the DCL Stewardship System.  Produced monthly reports that show Executive Vice President liability differentials from month to month.  •	Worked to maximize commercial inventory while decreasing liability through the efficient use of ADU/Recap units in Major Specials.  •	Evaluated and approved all ADU/Recap requests via custom Lotus Notes (Blackout Week database).  •	Hands on management of DCL Account Budgeting System.  Managed yearly Budgeting Process for all Account Executives.  Executed reorganizations and account transfers when requested by upper management and report results.  Produced monthly AE Performance Report Card for upper management.•	Maintained master list of feature requests for the ABS system, managed system upgrade rollouts, created user documentation, and trained new and existing users, while managing expectations.  Maintained close relationships and served as liaison between Strategic Sales Services, Ad Sales, Finance, Commercial Operations and IT.•	Managed yearly Budgeting Process for all Account Executives.  •	Processed account transfers between Advertising Agencies and/or Account Executives. •	Produced analyses to answer ad hoc questions put forth by Senior Sales Management based on Account Budgeting System data.  •	Maintained SOX compliance throughout all DCL systems.

Discovery Communications

National Manager

- Oversaw staff of 5.  •	Established relationships with high-level Advertising Agency personnel, including IT personnel.  •	Conducted workflow analyses and made recommendations on how DDS products could be more beneficial to clients.  •	Brokered relationships with clients to research client needs.  •	Acted as the liaison between clients and internal resources, and oversaw setup and execution of individual and group trainings.   •	Served as Product Sponsor on media applications to relay client needs and Feature Requests to DDS programmers.

Lance Blick