Laurence Aronberg is a seasoned product manager and technical problem solver with extensive experience in translating non-technical user requirements into technical solutions. With a proficiency in utilizing Scrum and Agile methodologies, JIRA, and BDD story writing, Aronberg has shown his adaptability working with CMS's, APIs, PHP, MySQL, HTML, HTML5, CSS, XML, AJAX, JavaScript and JQuery. Aronberg's experience spans across a diverse range of sectors, where he worked as a Digital Product Owner/ Manager at Virgin Trains, Iglu.com, and The Sun at News UK, delivering quick fixes and long term solutions with ease. He has also worked as Director at LMA Digital Ltd, digging into technical SEO, commercial and Analytics integration challenges, also handling sitecore, eScenic, Wordpress CMS's, and migration experience to the mix. As a go-between for end-users and development teams, Aronberg's expertise lies in technical problem-solving with a people-first approach that allows him to focus on delivering the best possible digital products.